New Materials

Showing 54 to 72 of 327 results

打造「港深汕氫能產業走廊」:理論、探索與實踐 = Building the Hong Kong-Shenzhen-Shantou hydrogen energy corridor /鄭宏泰, 高佩璇, 郭樺.

HD9660.H933 C6 2026

做強香港文化業務 :軟實力的視角 = Strengthening the cultural industry in Hong Kong : a soft power perspective /鄭宏泰, 高佩璇, 郭樺.

HD9999.C9473 Z44 2025

12 universal skills :the beginner's guide to a successful work life /Peter Scheele & Nina Bech-Andersen.

HF5381.6 .S34 2022

Social media monetization :platforms, strategic models and critical success factors /Francisco J. Martínez-López, Yangchun Li, Susan M. Young.

HF5414 .M3785 2022

Marketing 7.0 :a guide for thinking marketers in the age of AI /Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.

HF5415 .K686 2026

Strategic integrated marketing communications /Larry Percy.

HF5415.123 .P475 2023

AI in marketing, sales and service :how marketers without a data science degree can use AI, big data and bots /Peter Gentsch.

HF5415.125 .G45 2019

Mining of massive datasets /Jure Leskovec, Anand Rajaraman, Jeffrey David Ullman.

HF5415.125 .L46 2020

The AI marketing canvas :a five-step AI plan for marketers /Rajkumar Venkatesan and Jim Lecinski.

HF5415.125 .V46 2026

品牌管理 :案例与应用 /主编郑佳.

HF5415.1255 .P567 2022

Business branding :7 easy steps to master brand management, reputation management, business communication & storytelling /Santino Spencer.

HF5415.1255 .S646 2023

Neuromarketing in business :identifying implicit purchase drivers and leveraging them for sales /edited by Benny B. Briesemeister, Werner Klaus Selmer.

HF5415.12615 .N487 2022

Ethics and biopower in neuromarketing :a framework for an ethical approach to marketing /Joshua Penrod.

HF5415.12615 .P46 2023

The Palgrave handbook of interactive marketing /Cheng Lu Wang, editor.

HF5415.1264 .P35 2023

Advances in digital marketing in the era of artificial intelligence :case studies and data analysis for business problem solving /edited by Moez Ltifi.

HF5415.1265 .A26 2025

數位行銷 =Digital marketing /戴國良著.

HF5415.1265 .D35 2023

Search engine optimization and marketing :a recipe for success in digital marketing /Subhankar Das.

HF5415.1265 .D366 2021

电子商务运营与管理 /主編杨泳波, 呂丽珺.

HF5415.1265 .D53 2024

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